You know in this day and age, one would think that with all the laws and spam filters that email marketing would just go away. Well, that is totally untrue. Email marketing does indeed still work. I can prove it by all of the credit card charges to Macy’s and Lands End by my wife after receiving a wonderful email message from them.
Sure, it is harder to do things right these days, and even more difficult to construct an email that is enticing and considered NOT spam by the end users.
In my next few posts I will be reviewing a few email marketing services that do work and work without the worry of being called a spammer or having to deal with whitelists. Yeah, I’ve written about getting blocked when sending more than 500 emails using Hostgator, so don’t be like me and think that all of your emails are not getting out. Stay tuned!