SEO for Google Images

seo google imagesOne thing to always remember is to take advantage of SEO for Google Images.  Just a few tips to take advantage of getting indexed in Google with your Images. (From Digital Point) Make sure you don’t miss out on the traffic image search can bring (if you post images on your blog or website) here are the factors you should take note of:

1. Text Surrounding Images – Note that the distance of the text from the image also counts so it makes sense to place the image as near as possible to the related text.

2. text of pages linking to the picture

3. the number of websites containing the same or similar image – This helps determine relevancy of image to the search term

4. size of image – Usually the image with higher resolution ranks better. Note though that users can filter search results by file size. The reasoning behind this may be more for the viewing pleasure since a higher resolution image looks better.

5. Image Resolution – Remember though that loading your page with lots of high resolution images may bog down your site causing it to have a longer loading time. Make sure you do not sacrifice usability and accessibility!

6. link relationships between images – Images that are linked together and have related associated text will help determine relevancy

7. frequency of image’s appearance in website – This pertains to logos and other recurring images. It helps determine importance and relevance of image to the website topic.

8. face and name detection – The more faces on an image the higher it is usually ranked. On the other hand if a specific name is queried then a single face with the person searched for will rank better.

Top 5 Tools for Social Marketing

top social marketing tools It seems that social marketing is quickly replacing, or at best, supplementing traditional marketing approaches these days.  I make use of quite a few social marketing angles, but realized I typically stick to 5 tools on a regular basis.

Before you even think that social marketing is the silver bullet in your marketing arsenal, you must first have something “sociable” (not the crackers, although they are yummy) to spread…like a virus, but in a good way.  If you don’t then chances are that social marketing won’t work for you.

So here they are, my top 5 social marketing tools for almost every post I make to the blog:

1) Windows Live Writer- The absolute best blog posting application, surprisingly from Microsoft.  This client allows me to not only post to WordPress blogs, but it will also ping to my super super list of ping servers.  Windows live writer allows you to add/edit/adjust images (which will automatically ftp them the your server) and make use of a ton of third-party pluggins such as suggested images, embed media and other cool things.

2) Pingoat – One of my go-to sites to ping servers that I may have not added to my Windows Live Writer config.  I kind of make it a habit of that when I post something to immediately go over to Pingoat and submit my site.

3) StumbleUpon – I actually use this site to “stumble upon” some cool websites.  It is nice to build up a network of “friends” and let them know about your latest post.  I’ve seen great results with StumbleUpon and they seem to be less “cliquey” than Digg.

4) Feedburner – A great site to manage your rss feeds and makes it easier for other to consume them.  If you don’t think that rss feeds are important, then well, you can go ask Google why they thought it was important enough to incorporate Adsense with it.

5) Twitter – Some think of Twitter as just a place to talk about where you are hanging out, but realistically you have to think of it as a tool to announce socially what you are up to!  Made a change to your website? Wanted to review a new product?  Just a few things to think about for using Twitter as a social marketing tool.

Now, of course you may have a few more items (as do I) but I figured a top 5 post would look better than a top 6 or top 9 social marketing tools post. Seriously, these are the main tools that I use regularly.

Furby Toys for 2012– Market Trend Increasing!

Furby 2012 toys amazon I’ve reported in my last post that the Furby toys for 2012 are a hot item.  I wanted to wait a few weeks before I posted a follow-up post, showing indeed how the trend is increasing.  As the Christmas holiday gets closer, I’m sure we’ll even be seeing much more Furby stuff floating around.

So for the past 90 days, the web search interest trend for Furby has steadily increased in popularity, based primarily on news headlines, but that seems to be the driving force behind “hot” items year after year:

So the next natural step for the consumer is to find these items and find them cheaply.  This is easily seen by looking at the currently rising terms used to find information on the Furby for 2012.  In fact, the terms Walmart Furby and Amazon Furby have increased by at the least 200% over the past 90 days.

What does this mean to affiliate marketers?  This means it is time to start plugging your Walmart and Amazon affiliate links for Furby toys.  I’ve already done so, and I will continue to do so for the next month. 

The other rising search stars for the Furby toys is something I typically neglect to consider.  What seems to go with toys, movies, cartoons, or whatever these days is an app companion for the iPad, iPhone or Android device.  If you currently have an Apple iTunes affiliation (maybe through Linkshare), you may want to start some chatter with the Furby apps.

Oh wow, I just noticed this cool little Furby, the FURBY, Raincloud

Google GDrive is Here!?

I heard earlier this year that Google will be pushing out the ability to upload, store and organize any file type within Google Docs.  This is totally cool because sometimes you simple don’t want to share Word Docs or PowerPoints.

I’m always looking for free stuff, especially free online storage sites!

Now, I’m not too sure that the official name is GDrive, but I don’t care.  It does what I need and that is to share images and zip files to friends and family…just as long as I don’t go over 250mb (I’m cheap).  If you need more, then Google asks for $0.25 per GB per year.  Not too bad a price if you ask me.

I’m always looking for new marketing opportunities when stuff like this gets released.   I’ve come up with a list of things can could be used to take advantage of the public sharing of Gdrive documents:

  • Image marketing optimization
  • Image sharing
  • moving big zip files from pc to pc
  • text file marketing optimization
  • music sharing
  • video sharing

Some neat stuff to consider.  One thing I did notice, or perhaps I can’t find this feature, is how do you tag files in Google Docs or how do you add descriptions?  If anybody knows how to do this, please leave a comment :)

I’m so looking forward to seeing how GDrive transforms into a powerful internet marketing tool.

Google’s Nexus One Phone – With Photos

phonenexus09_667195a I’ve just heard word that the new Google Nexus One phone is coming to a store near you, at least a Google store on Tuesday, January 12th.  It will be interesting to see how friendly this phone is, after working with such an elegant touch screen, smooth UI and easily operated Apple iPhone.

This thing is supposed to be a step above the previously released G-Phone from T-mobile. This, however is totally Google, with custom Google stuff (as described by the Google mobile engineers).

The phone, built by HTC, will of course be using the Android operating systems. Analysts are not totally sold on the impact Google hopes to make against the iPhone, but only the market will tell.