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Archive for the ‘SEO’ Category



SEO for Google Images

Just a few tips to take advantage of getting indexed in Google with your Images. (From Digital Point) Make sure you don’t miss out on the traffic image search can bring (if you post images on your blog or website) here are the factors you should take note of:

1. Text Surrounding Images - Note that the distance of the text from the image also counts so it makes sense to place the image as near as possible to the related text.

2. text of pages linking to the picture

3. the number of websites containing the same or similar image - This helps determine relevancy of image to the search term

4. size of image - Usually the image with higher resolution ranks better. Note though that users can filter search results by file size. The reasoning behind this may be more for the viewing pleasure since a higher resolution image looks better.

5. Image Resolution - Remember though that loading your page with lots of high resolution images may bog down your site causing it to have a longer loading time. Make sure you do not sacrifice usability and accessibility!
6. link relationships between images - Images that are linked together and have related associated text will help determine relevancy

7. frequency of image’s appearance in website - This pertains to logos and other recurring images. It helps determine importance and relevance of image to the website topic.

8. face and name detection - The more faces on an image the higher it is usually ranked. On the other hand if a specific name is queried then a single face with the person searched for will rank better.

Pittsburgh Drupal Group

bluebeach_logo I’ve been a strong proponent of using either Joomla or Wordpress as the basis of any content management platform.  I’ve done some work in the past with Drupal but found it to be a little clunky and cluttered for my taste.  However last night I was able to attend the Pittsburgh Drupal Group held at Brillobox and I’ve gotta say that Lin Clark, possibly the smartest girl in Pittsburgh,  really showed me some cool stuff that has got me thinking…maybe i should dabble a little more.

Out of the box, the Drupal administration section is hard to grasp.  So many options, so many links, so much terminology.  However after attending the meeting i was able to see that there are quite a few modules that can be plugged in to change the look and feel of the administration section of Drupal.

If you really want to see what Drupal has to offer AND you life in the Pittsburgh area, I strongly suggest heading to the Pittsburgh Drupal User Group (Meet Up) website to keep updated.

I think the next step for me, obviously is to see how I can take Drupal and run with it to be an SEO powerhouse to promote my chiseled jaw secrets :)

Seo web design

seo web design is the process of developing a website that is search engine-friendly, leading to increased rankings in the search engines and better positioning means more customers. Scientific studies demonstrate that the majority of people who visit a website for the first time originally find it through a search engine. The vast majority of websites are barely optimized for today’s competitive online market.

What good is a website that no one can find? The majority of seo web design is not search engine friendly and as such, they get short-changed in the search engines. Low search engine rankings result in few visitors to the website which leads to even fewer sales. If your company’s website does not work as hard as you and your team to generate sales, then you should question why you have one to begin with. So one is looking to increase sales, search engine optimization is not an option but rather a necessity. Search engine optimization is a necessity, not an option.

During the late 1990s, seo web design was a very simple system, in that we just had to tweak meta-tags and submit to search engines. However, today it is a very labor-intensive process that includes hundreds of subtleties. As web designers, one can build a website from scratch in a fully optimized format, to meet the current standards of seo web design.

An important part search engine optimization involves the process of developing a website that is search engine friendly. Search engine friendly seo web design entails building website elements such as layout, structure, graphics, coding, linking between pages, written material, and photography in a manner that search engines want to see. Your website needs to do more than make your company look good and match the seo web design standards. It has to support your sales and marketing, customer service, collaboration, and business operations. Whether you’re planning an intranet or Internet site, don’t start your seo web design or web development before you check your strategy against this invaluable comprehensive list of critical seo web design success factors.

So for any professional seo web design packages following things must be included:
1) Appropriate and attractive design elements.
2) Specialized keyword choices.
3) Strategic linking.
4) Structure Optimization.
5) Meta-tag Optimization & Alt-tag Optimization.
6) Content optimization through professional web content copy editing, copywriting.

Black Hat Article Generation Secrets

blackhat-seo It is no secret to many "black hat" SEO folks that one of their favored approaches to building site content is by using automatic article generation. Please allow me to explain, for those of you who are not familiar with this.

The trick is to generate lots of unique content that either contains Adsense ads or even pages that point to landing pages with affiliate links.

You can grab an article by rss aggregator or "stealing" something from one of the many ezine publising sites such as Ezinearticles.com. Heck, people have been stealing my submission for quite some time!

The next thing to do is spin the article in some way to generate multiple version of the copy using synonyms and a web tool such as JetSpinner (my affiliate link if you are interested).  The tool is free, but they charge you if you want to "promote" your articles.

The concept is simple, take a word (or phrase) you would  like to switch up and replace it with synonyms, separated by bars and surrounded by curly braces.  For instance, if you want the article to replace the word Apple with three variations of apple, you could do this:

  • I would like a juicy red {fuji|honeycrisp|Mcintosh} for lunch.

You can then assign tell JetSpinner to create 3 variations of this sentence, effectively giving you:

  • I would like a juicy red fuji for lunch.
  • I would like a juicy red honeycrisp for lunch.
  • I would like a juicy red Mcintosh for lunch.

However the power in the spinning is that you can replace phrases with other phrases in multiple sections:

  • I {would like|always want|always hope for} a {juicy|crispy|sweet but tart} {fuji|honeycrisp|Mcintosh} apple for {lunch| a lunchtime snack|brunch}.

The spinner works recursively, so you can even have curly braces within curly braces to really mix things up! You need to understand factorials (I stink at math, so I’m not going to explain it) in order to see how many possible variations of this sentence can be generated…all for the sake of creating non-duplicate SPAM copy for content websites.

Some black hatters may even use some kind of Markov Generator to really mix things up.  Markov sequences can be used to scramble source text which is really cool for swapping sentences in multiple paragraphs.  This guy has a Markov Generator for you to play with.

To complete the process: Post the thousands of newly created variations of the same article for others to pick up.  This can be done by using the multiple article submission sites out there.

 

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Adding Post Titles to Your Title Tags

change-wordpress-title-tag Improve your SEO score by incorporating blog post titles into your <TITLE> tag of your Wordpress blog.  How is that for a long sentence?

Log into Wordpress and edit your theme…look for header.php and change your title code to the following:

<title><?php if(is_home()) { echo bloginfo('name'); echo ' | '; echo bloginfo('description'); } else { echo single_cat_title("", false);echo wp_title(' | ', false, right); echo bloginfo('name'); } ?></title>

This will, for each post, automatically plop your post name into your TITLE tag, helping with SEO relevancy.