Niche Web Marketing and Viral Concepts by Tony Rocks

I heard earlier this year that Google will be pushing out the ability to upload, store and organize any file type within Google Docs.  This is totally cool because sometimes you simple don’t want to share Word Docs or PowerPoints.

I’m always looking for free stuff, especially free online storage sites!

Now, I’m not too sure that the official name is GDrive, but I don’t care.  It does what I need and that is to share images and zip files to friends and family…just as long as I don’t go over 250mb (I’m cheap).  If you need more, then Google asks for $0.25 per GB per year.  Not too bad a price if you ask me.

I’m always looking for new marketing opportunities when stuff like this gets released.   I’ve come up with a list of things can could be used to take advantage of the public sharing of Gdrive documents:

• Image marketing optimization
• Image sharing
• moving big zip files from pc to pc
• text file marketing optimization
• music sharing
• video sharing

Some neat stuff to consider.  One thing I did notice, or perhaps I can’t find this feature, is how do you tag files in Google Docs or how do you add descriptions?  If anybody knows how to do this, please leave a comment :)

I’m so looking forward to seeing how GDrive transforms into a powerful internet marketing tool.

I’ve just heard word that the new Google Nexus One phone is coming to a store near you, at least a Google store on Tuesday, January 12th.  It will be interesting to see how friendly this phone is, after working with such an elegant touch screen, smooth UI and easily operated Apple iPhone.

This thing is supposed to be a step above the previously released G-Phone from T-mobile. This, however is totally Google, with custom Google stuff (as described by the Google mobile engineers).

The phone, built by HTC, will of course be using the Android operating systems. Analysts are not totally sold on the impact Google hopes to make against the iPhone, but only the market will tell.

Google is great for finding out things, but be careful when you ask Google the toughest question of all…Why?  With Google’s auto suggest feature, they expect you to find something related to your question.  Here is what Google suggested to me when I asked Why? Entertaining suggestions, Google. I wonder what Bing has to say?

Anybody interested in a Google Wave Preview Invitation?  Well, I  certainly am!  Check out this post over at ebay to see one of the popular Google Wave Invitation auctions.

Google Wave is going to be cool, but if you didn’t already know, some of the features are actually being used in Google Documents.  Go ahead and create a Word document, share it and then have your friend write and edit the document with you.  This approach is pretty much the basis of how Google Wave will function.

Just a few tips to take advantage of getting indexed in Google with your Images. (From Digital Point) Make sure you don’t miss out on the traffic image search can bring (if you post images on your blog or website) here are the factors you should take note of:

1. Text Surrounding Images - Note that the distance of the text from the image also counts so it makes sense to place the image as near as possible to the related text.

2. text of pages linking to the picture

3. the number of websites containing the same or similar image - This helps determine relevancy of image to the search term

4. size of image - Usually the image with higher resolution ranks better. Note though that users can filter search results by file size. The reasoning behind this may be more for the viewing pleasure since a higher resolution image looks better.

5. Image Resolution - Remember though that loading your page with lots of high resolution images may bog down your site causing it to have a longer loading time. Make sure you do not sacrifice usability and accessibility!
6. link relationships between images - Images that are linked together and have related associated text will help determine relevancy

7. frequency of image’s appearance in website - This pertains to logos and other recurring images. It helps determine importance and relevance of image to the website topic.

8. face and name detection - The more faces on an image the higher it is usually ranked. On the other hand if a specific name is queried then a single face with the person searched for will rank better.